World Athletics planning for a World Treadmill Championships!
According to the Daily Mail of England, ‘World Athletics are considering creating a World Treadmill Championships in their latest attempt to grow the sport.’
The British newspaper says the international governing body for the sport of track is ‘close to signing a partnership with a technology company to develop the virtual running scene’.
‘There are millions of people around the world that just go to the gym and run on the treadmill. We should create products for those people. We should have a Treadmill World Championships.
‘You are an athlete if you go for a 30-minute run on a treadmill or if you win an Olympic gold medal in the 100 metres. It is all athletics.
‘We are working it out at the moment. We will be announcing a tech partner that we are going to work with to develop the virtual running scene,’ ,’ Daily Mails quotes Jon Ridgeon, World Athletics’ chief executive as saying.
The newspaper also quoted World Athletics President, Sebastian Coe as saying the international governing body will take the sport to ‘where people are’
‘We have to embrace and we have got to take our sport to where people are. That is crucial.
‘Whether it is through virtual, whether it is through Esports, whether it is through treadmill, these are all the things that we want to really explore,’ Coe told the Daily Mail.