CAF: AFCON 2025 Records 61% Surge in Global Viewership

The Confederation of African Football (CAF) has announced that the 2025 Africa Cup of Nations achieved a remarkable 61 percent increase in global viewership compared to previous editions.
According to CAF, the figures were compiled by independent research agencies and highlight the growing international appeal of African football.
Through its partnership with sports marketing agency IMG, the tournament expanded its reach with a 50 percent rise in international broadcast partners.
For the first time, audiences in Japan, China, South Korea, Mexico, Greece and Colombia were able to follow the competition, making it the most widely distributed AFCON to date.
The numbers underline the tournament’s global impact. In Brazil alone, over 24 million people tuned in, while two million viewers followed the action in Mexico.
The final between Morocco and Senegal drew more than three million viewers in the United Kingdom on Channel 4, while Germany recorded its highest-ever AFCON audience with four million viewers.
CAF confirmed that a full report on the tournament’s media performance will be released by Nielsen in the coming weeks.



